Featured Case Study

Rancho Pecana – Premium Pecan eCommerce Website

Rancho Pecana, a family-owned pecan producer, needed a comprehensive solution to transition their business online. With decades of expertise in the pecan industry, their goal was to create an intuitive WooCommerce website that catered to both retail and wholesale buyers while preserving their brand’s legacy and quality focus.

The passion and dedication are evident in every interaction. I was impressed by their ability to turn ideas into impactful results. They go above and beyond to ensure satisfaction.

Kim Majors
Founder at Rancho Pecana

Scope of work & required solutions

Brand identity

Rancho Pecana required a brand identity that reflected its heritage and high-quality standards. We developed a fresh, cohesive look incorporating vibrant visuals, clean typography, and user-friendly layouts.

Custom Woocom Website development

We designed a tailored WooCommerce website with two distinct sections—retail and wholesale. Features included size-specific product catalogs, ruler images for pecan size clarity, and resealable bag details for freshness.

Google Adwords

Optimized ad campaigns drove significant traffic, increasing engagement and conversions. Strategic targeting ensured maximum ROI, making every dollar count effectively.

Meta Ads

Crafted compelling Facebook and Instagram ads that boosted brand visibility, engaged audiences, and drove conversions. Strategic visuals and targeting ensured impactful results.

Project goals & benchmarks

Primary Objectives

Establish a strong digital presence.

Simplify bulk ordering for wholesalers with customized packaging options.

Boost engagement with creative recipe integrations.

Benchmarks Achieved

Created a seamless retail and wholesale navigation experience.

Drove increased site visits via paid ad campaigns.

Improved customer retention with paid ads on Adwords, Facebook & Instagram.

Project outcome & statistics

Rancho Pecana achieved exceptional growth in online visibility and sales. Engaging campaigns and optimized eCommerce strategies transformed customer experiences. Effective targeting and ads drove significant results.

Pecan sales surged with better customer retention and acquisition strategies. Enhanced website usability ensured seamless shopping experiences, amplifying brand loyalty. Analytics showed growing success and insights for growth.

99%

Increase in online sales

154k

New monthly website visitors

82%

Customer engagement growth

The team transformed our online presence and boosted sales dramatically. Their strategies and expertise ensured seamless operations and exceptional results. The team’s dedication and innovative approach exceeded all expectations, driving remarkable growth and success.

Luis Romero – Operations at Rancho Pecana

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